Week of April 28 Cable News Ratings: MSNBC Experiences Drops in Primetime and...
The week marked the conclusion of Rachel Maddow's 100-day run hosting her show five nights a week.
View ArticleYahoo Pitches Partnerships With Kevin Durant’s Boardroom, Chef Nick...
Yahoo pitches new partnerships at NewFronts and celebrates 30th anniversary.
View ArticleSnapchat to Snap Up Brands With Ad Campaign and Music Series
Snapchat pitches advertisers on ad updates and brand campaign at NewFronts.
View ArticleRihanna’s Fenty Signs First WNBA Team Deal With New York Liberty
The beauty brand will incorporate mascot Ellie and logos onto gear.
View ArticleGoodway Group Names Paul Frampton-Calero CEO; Jay Friedman Stays on as Advisor
Paul Frampton-Calero will take over as CEO of Goodway Group, aiming to boost its commerce, AI, and consulting businesses.
View ArticleOAN Will Provide News Feed Services to VOA
Kari Lake described the arrangement as an "enormous benefit" to U.S. taxpayers, but others dispute the plan.
View ArticleDavid Banner Reveals How Brands Can Crack the Cultural Code
As creators and artists increasingly drive consumer trends, brands must look to them to set the tone for what’s cool and relevant.But in the race to show up authentically, some […]
View ArticleKatie Nahoum Joins New York Red Bulls’ Starting Lineup as CMO
The marketing vet moves from food and wellness to sports.
View ArticleA.P. Herrald Joins WVVA in West Virginia as Evening Co-Anchor
Harreld will anchor the 5, 6 and 11 p.m. newscasts alongside Ben Schwartz.
View ArticleSaturday, May 3 Evening Cable News Ratings: Fox News is 1st on a Quiet Saturday
Re-airs of Rachel Maddow and Bill Maher led for MSNBC and CNN respectively, while Life, Liberty & Levin was first on Fox News.
View ArticleSunday, May 4 Evening Cable News Ratings: MSNBC and CNN Battle for 2nd Place
CNN was No. 2 in the A25-54 demo, while MSNBC took that spot in total viewers.
View ArticleMonday, May 5 Evening Cable News Ratings: Rachel Maddow Is Only Newscast To...
The Five and Jesse Watters split the difference for Fox News, while Jake Tapper and Erin Burnett did the same for CNN.
View ArticleMeta Launches Thread Video Ads and Revives Facebook Live Ads
Meta launches Thread video ads and shares Reels insight at NewFronts.
View ArticleHere’s How the News Networks Covered the Election of Pope Leo XIV
The Conclave commenced on May 7 with a winner emerging one day later.
View Article3 Simple Rules for Navigating Uncertain Times, According to 20+ TV and Video...
The IAB NewFronts Main Stage event included Nielsen, Amazon Ads, Revry, and more, with companies revealing how they navigate uncertainty.
View ArticleYouTube Makes Pitch for Brand Dollars With New Creator Offerings at NewFronts
YouTube looks to connect brands with creators at NewFronts.
View ArticleTikTok Pledges $1M in Ad Credits to US Small Businesses
TikTok is launching a series of nationwide initiatives designed to support, spotlight, and boost entrepreneurs.
View Article400M+ Snapchat Monthly Active Users Are on Snap Map
The high usage has attracted brands to the Promoted Places feature within Snap Map.
View ArticleParamount Shares ‘Early Indicator’ for TV Upfront Performance
Paramount shares early signs of upfront, with scatter up double digits.
View ArticleEXCLUSIVE: Dentsu Americas Media CEO Sean Reardon Is Leaving
Will Swayne's role will expand to cover the U.S.
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