Capitalizing on Retail Media’s New Opportunities
This post was created in partnership with Albertsons Media CollectiveKey takeawaysCan the rise of retail media unlock the true potential of omnichannel strategy?During an ADWEEK House Cannes Group Chat...
View ArticleThe Next Era of Creative Marketing
This post was created in partnership with NativoKey takeawaysWith an increasing number of marketing and advertising channels, measuring marketing success can be difficult. Brands today are not only...
View ArticleHow Brands Can Build Lasting Relationships With Fickle Customers
This post was created in partnership with FetchKey takeawaysConsumers today have infinite ways to scroll past, swipe away, or price compare a brand out of their lives, and brands now […]
View ArticleAI Is Reshaping the Marketing Funnel, From Search to Social
This post was created in partnership with IterableMainstream AI usage is quickly transforming consumer engagement with brands, requiring a shift from high-volume, transactional marketing to high-value,...
View ArticleFrom Showtime to All the Time
This post was created in partnership with Cirque du SoleilCirque du Soleil’s breathtaking performances transcend language, culture, and borders. And now the legendary brand is expanding to weave...
View ArticleBuilding a Power Trio of Creatives, Marketers, and Tech
This post was created in partnership with AdobeMarketing and creative teams may work differently, but their goal is the same: deliver fresh, relevant content that drives results—fast and at...
View ArticleMichael Kassan Sees More Holdco M&A in the Next Year
Michael Kassan makes bold predictions at Cannes.
View ArticleApple’s ‘Shot on iPhone’ Scores Cannes Grand Prix for Creative Effectiveness
Apple's "Shot on iPhone," marking its 10th anniversary this year, took home a Cannes Lions Grand Prix in Creative Effectiveness.
View ArticleMother Nature Became a Music Artist on Spotify–and Won Cannes Innovation...
As climate action commitments lag, the Museum of the United Nations and Spotify used nature’s sounds to create music and earn money that could help the earth.
View Article3 Big Ad Spend Predictions for 2025
Recent forecasts highlight major shifts reshaping the industry.
View ArticleNBCUniversal’s Talent Wants Brands To Get in on the Joke
Kraft Heinz and Nissan have tapped into Bravo's culture.
View ArticleOakley to Debut New Meta AI Glasses Product Line in July
The Oakley Meta HSTN glasses will feature Ultra HD (3 K) video cameras, along with Meta AI.
View ArticleL’Oréal and Channel 4 Win Cannes Lions Film Grand Prix
L'Oréal Paris and British broadcaster Channel 4 each won a Film Grand Prix at Cannes Lions 2025.
View ArticleAXA and Publicis Conseil Win Prestigious Cannes Titanium Grand Prix
Insurer AXA and agency Publicis Conseil won the Dan Wieden Titanium Grand Prix at Cannes Lions for changing home insurance policies to help people leave domestic abuse.
View ArticlePublicis Conseil Wins Cannes Lions Agency of the Year 2025
Publicis Conseil has been named Cannes Lions 2025 Agency of the Year, earning the honor for the second consecutive year.
View ArticleDove’s ‘Real Beauty’ Reigns With Third Cannes Lions Grand...
New Zealand Herpes Foundation and Natura also won in the Good category.
View ArticleNBA Finals Are Last Play in Indiana Pacers and Oklahoma City Thunder...
NBA Finals are the peak of Indiana Pacers and Oklahoma City Thunder marketing, with help from changing communities, women's softball, and Caitlin Clark.
View ArticleDDB Worldwide Crowned Cannes Lions Network of the Year for 2025
Win follows four Grand Prix and two Regional Network awards for the group.
View ArticleWPP Retains Creative Company of the Year Title at Cannes Lions 2025
WPP agencies collected 168 Lions in total, including one Titanium Lion, 10 Grand Prix (including the Glass Lion for Change), 23 Gold, 53 Silver, and 81 Bronze.
View ArticleAlex Dao Joins EA to Build Out the Gaming Giant’s Ad Business
The exec comes from Snap, where he expanded the platform's agency partner program in April.
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