Week of Jan. 13 Evening News Ratings: A Clean Sweep of Newscast Declines
As winter takes a tighter grip on the nation, all three evening newscasts experienced a ratings chill. The week of Jan. 13 saw across the board declines in both total viewers and the Adults 25-54 demo....
View ArticleThe Power of Creative Constraints With Alex Craddock, CMO of Citi
Welcome to this episode of the Marketing Vanguard podcast. Today, we have a special guest: Alex Craddock, chief marketing and content officer at Citi. Join host Jenny Rooney and Alex as they discuss...
View ArticleTest Your Marketing Memory with ADWEEK’s 2025 Super Bowl Quiz
Here's a Super Bowl party conversation starter in case you don't have one. Forecasters predict this year's audience to number around 200 million people. Fifty-eight years ago, in the inaugural Super...
View ArticleWeek of Jan. 13 Cable News Ratings: Fox News and MSNBC Rise, CNN Falls
This is TVNewser's basic cable network ranker and cable news report for the week of Jan. 13, 2024. After a busy start to the new year, the news cycle slowed as wildfire containment efforts grew in...
View ArticleThe Streamers to Watch at the Oscars: Netflix Leads, But Mubi Has Substance
It's Emilia Perez's world, and we're just living in it. After years of chasing Oscar's biggest prize--that elusive Best Picture statue--Netflix is back in a dominant position courtesy of its...
View ArticleChris Pratt and Chris Hemsworth Rock Meta Ray-Ban Smart Glasses in Super Bowl Ad
Meta is returning to the Super Bowl for the first time since 2022 with an ad featuring a pair of star-studded Chris's. Actors Chris Pratt and Chris Hemsworth will promote Meta's Ray-Ban smart glasses,...
View ArticleCheetos Designs a Font With ‘The Other Hand’ and It’s a Cheesy Disaster
Statistic of the day: 99% of people eat Cheetos with their dominant hand, coating it with a sticky dust known affectionately as Cheetle and rendering it useless for everyday activity. If the snacker is...
View ArticleADWEEK’s TV Upfronts and NewFronts 2025 Calendar
It's time once again for the world of advertising, marketing, tech, and publishers to be upfront. Yes, there's no escape: The 2025 TV upfront season is upon us--or at least upfront announcements are....
View ArticleR/GA Wins Eli Lilly Social Business Amid Weight-Loss Drug Boom
Eli Lilly has appointed R/GA to run its social media account following a pitch, ADWEEK has learned. R/GA will work as social agency of record for the pharmaceutical company's GLP-1 weight-loss drug...
View ArticleDavid Beckham Discovers His Secret Twin Brother in Stella Artois Super Bowl...
There's only one David Beckham. Bonafide soccer legend, international star, founder of Haig Club, Inter Miami's president, and husband to Posh Spice. In Stella Artois' Super Bowl 59 teaser ad, though,...
View ArticleIndie Agency Known Is Saving Clients Millions of Dollars In Misplaced Spend
Independent agency Known is the latest shop to find opportunity in a fragmented and murky media landscape. The agency revealed exclusively to ADWEEK that over the past year and a half, it has been...
View ArticleAs Trump Looks for a US TikTok Buyer, 5 Details Could Really Complicate the Sale
The potential sale of TikTok to an American buyer has become one of the most complex and high-stakes business deals in recent memory, with high-profile contenders like Elon Musk, Oracle Chairman Larry...
View ArticleAllen Media Decides to Keep Some Local Meteorologists Where They Are
Allen Media station WTVA in Tupelo Mississippi said that the station owner has reversed its decision to stop producing some weather forecasts locally and lay off staff. The NBC and ABC affiliate...
View ArticleTools of the Trade: Kaleeta McDade from VML
Tools of the Trade is a feature to highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleKiehl’s Refuses to Beat Around the Bush in Unapologetic Ads
All mammals have hair or fur of some type, but only humans (and perhaps some animals with bad allergies) have a fraught relationship with theirs. Many of us go through elaborate means to remove our...
View ArticleProgressive Insurance Will Not Return to Super Bowl After Last Year’s...
Progressive Insurance will not return to the Super Bowl this year, ADWEEK has learned. A spokesperson for the insurance giant confirmed it will be skipping this year's Big Game, stating that it has no...
View ArticlePost Malone and Shane Gillis Come Knocking in Bud Light’s Super Bowl Teaser
Musician Post Malone and comedian Shane Gillis have been caught on someone's doorbell cam with a case of Bud Light in tow. At least, that's the story behind the brand's sneak peek of its Super Bowl 59...
View ArticleHere’s the Roundup for the Week Ending January 24
Happy Friday to all who celebrate. In this week's roundup featuring stories we didn't post this week for one reason or another, we see that a veteran journalist has retired and a fellow blogger points...
View ArticleCreator Marketing Platform ShopMy Raises $77.5 Million
Influencer marketing platform ShopMy has raised $77.5 million in a Series B funding round. ShopMy connects creators with brands to facilitate affiliate marketing partnerships. Creators use ShopMy's...
View ArticleNBC News Cuts 40 Employees as Part of Strategy Realignment
TVNewser has confirmed that NBC News trimmed its staff count on Thursday, laying off around 40 people across various departments. According to sources, these cuts affect close to 3% of its...
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