Will Super Bowl 2025 be the ‘Superficial’ Bowl?
As the first full commercials for Super Bowl 59 drop this week, some well-worn trends are emerging, from nostalgia (the return of the Budweiser Clydesdales, Hellmann's When Harry Met Sally reunion) to...
View ArticleBarry Keoghan Helps a Donkey Build a Website for Squarespace
Squarespace will mark its 11th appearance in the Big Game during Super Bowl 2025 in a decidedly low-tech ad set to surprise and delight viewers. The website building and hosting platform released a...
View ArticleGoogle Workspace’s Super Bowl Debut Showcases 50 Small Businesses That Use AI
As recent backlash has shown, brands that use artificial intelligence in their advertising face a difficult road to consumers' hearts. But in Google Workspace's first Super Bowl commercial, AI plays a...
View ArticleAmerican Airlines CEO Robert Isom Responds to Tragic Washington, D.C Plane Crash
American Airlines chief executive (CEO) Robert Isom has issued a statement following a collision between one of the airline's passenger planes and a U.S. Army helicopter near Washington, D.C. American...
View ArticleGolden Girls Go Wild in WeatherTech’s Super Bowl 59 Teaser Ad
Are you ready to love a WeatherTech ad? No shade on the 12-time Super Bowl advertiser of American-made products to protect vehicles and homes, but their advertising has not exactly been cause for...
View ArticleHow News Outlets Covered the Washington, D.C. Plane Crash
News outlets went into breaking news mode on Wednesday night when an American Airlines flight collided with a military helicopter over the Potomac River while approaching Reagan National Airport in...
View ArticleTwenty-Five Years Ago, Tech Startups Blew Fortunes on the Worst Super Bowl...
You had to see it to believe it, and 84 million people did. There, in the middle of Super Bowl 34 back at the turn of the new millennium--and in the company of the world's biggest advertisers--was a...
View ArticleHexClad Super Bowl Ad Makes Gordon Ramsay Cook for Pete Davidson and Other...
The debut HexClad Super Bowl ad isn't about its star and brand co-owner Gordon Ramsey, his comedic foil Pete Davidson, or whether or not celebrities are aliens. It's about convincing more than 100...
View ArticleUber Eats Drops More Breadcrumbs About Its Conspiracy-Driven Super Bowl Ad
Martha Stewart means business in the kitchen, and she won't be distracted by her erstwhile sous chef Matthew McConaughey, who's trying to make a connection between the salad she's tossing and the...
View ArticleIn Reese’s Super Bowl 59 Ad, Fans are Hungry for the Wrong Kind of Lava
Reese's new gooey product has caused some confusion, but the Hershey brand is here to clear things up in its Super Bowl 59 commercial. Since Reese's Chocolate Lava Big Cup hit stores nationwide last...
View ArticlePost Malone and Shane Gillis Rescue a ‘Lame’ Party in Bud Light’s Super Bowl Ad
Bud Light hopes its Super Bowl 59 ad will bring some "Big Men on the Cul-De-Sac" (BMOC) energy to the Big Game. Musician Post Malone, comedian Shane Gillis, and former quarterback Peyton Manning front...
View ArticleBooking.com Super Bowl Ad Lets Muppets Take Manhattan or Anywhere Else
If you want to sell a product during the Super Bowl, a celebrity might work. If you're looking to sell travel, however, book a Muppet. Booking.com unveiled its fourth-consecutive Super Bowl ad with The...
View ArticleParamount Eyeing Settlement With Trump Over CBS News Lawsuit
CBS News is the latest media organization seeking to settle a legal case brought by President Donald Trump. The New York Times reports that the network's parent company, Paramount Global, is in the...
View ArticleTools of the Trade: Michael Sotelo of Alma DDB
Tools of the Trade is a feature to highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleHere’s the Roundup for the Week Ending January 31
So that was the longest January to ever January. Let's celebrate since you're still standing, or at least I assume you are since you're reading this! Happy Friday to all who celebrate. In this week's...
View ArticleChuck Todd Departs NBC News for ‘New Projects’
After more than 14 years in the NBC News family, Chuck Todd informed his colleagues on Friday that he would be departing the network. "There's never a perfect time to leave a place that's been a...
View ArticleApple Files Emergency Motion in Google Search Antitrust Case
Apple has filed an emergency motion with the U.S. District Court for the District of Columbia late Thursday regarding Google's search antitrust case. The motion requests a stay of possible remedies the...
View ArticleWatch the Regional Ads Airing During Super Bowl 59
The secret to saving during the Super Bowl: Brands can still reach millions of viewers without shelling out $8 million for a national ad. Regional ad buys have led to nationally memorable moments in...
View ArticleMatthew McConaughey Prevents Dining Disasters with Salesforce AI Agent In...
Fresh off its recent "Agentforce. What AI Was Meant to Be" campaign, Salesforce is returning to Super Bowl 59 with a 30-second ad, again starring Matthew McConaughey. The cloud software company will...
View ArticleForbes Lays Off Around 5% of Staff
The business news publisher Forbes announced a sweeping round of layoffs on Friday, which will affect roughly 5% of its total workforce. A representative for the company confirmed the reductions. In a...
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